My Story Of Transformation
How a frustrated, underpaid office worker went from $50K+ debt to building the business of his dreams, and is now a stay-at-home dad who travels the world with his family and is helping others build the life of their dreams.
Hey, It’s Alex Ford here and I live in the beautiful Perth, Western Australia. You know, it wasn’t too long ago that I was living an unsatisfying life. I was more broke than a homeless person on the street, I was living with my parents and was working a frustrating job where I would often argue with my boss. I also felt like I was only working to pay an ever-expanding amount of debt off and my life was exactly the same routine week in, week out.
Isn’t that an all too familiar story? How many people do you know that are either:
• Broke and unhappy
• Live paycheck to paycheck
• Have unwanted debt
• Feel like they’re working to build someone else’s dreams
• Can’t enjoy life because they feel restricted
Well, that was exactly my life at the time!
The Turning Point
I remember one Monday morning sitting at my desk and beating myself up because again I had spent more money on the weekend than my last paycheck, getting the extra money out of my credit card, and here I was at work starting my weekly routine all over again. I’d had enough and I remember crying out “Please God, I want out of this. Show me the way out!”
The Journey of Discovery
A few weeks later, I found myself talking on the phone to a lovely, successful lady called Lee Anne who presented to me an opportunity that showed me how I could get unstuck and create the life I want. It ticked all my boxes plus more:
• It was something I could love doing
• It was a way to make lots of money… FAST
• It would allow me to travel the world
• It was flexible so I could spend time doing the things I love
• I wouldn’t have to leave home for work ever again
The presentation really opened my eyes to what was possible and I thought to myself “there is a better way.”
Being in this opportunity has opened up a whole new world of possibilities for me. Thanks to this journey, I found my amazing wife, Dacia, we had our first daughter, Ivanka, and now we’re both stay-at-home parents and we don’t miss a moment of our daughter growing up (we capture every proud moment on our iPhones), and we travel the world as a family and take our business with us.
Life Changing Lesson #1
The most important lesson I’ve learned throughout this journey is that every person’s destiny is in their own hands. Yes, you might have a job or boss you dislike but it's your decision to stay there or move on and up in life. It all comes down to making a decision. Einstein once said “Insanity is doing the same thing over and over again, but expecting different results.” It wasn’t until I started making different decisions in my life, that things started to spiral upwards.
Life Changing Lesson #2
Another lesson I’ve learned is that although the money is great, money in itself is not the be-all and end-all of life. Money is neither good nor bad. But the reality is that money does make the world go round and without money you can’t have choices. In the end, it’s freedom of choice we all want and money gives you that choice; whether you want a new house, car or take your family around the world.
The Most Shocking Part!
Now, just because I was given the opportunity to create something extraordinary didn’t mean I was going to sail smoothly for the rest of my life. Becoming an entrepreneur brings about new struggles and challenges to see how bad you really want it.
In the following video I share the BIGGEST, MOST SHOCKING struggle my family and I have EVER experienced.
If you have ever struggled financially, you want to watch this as there's a POWERFUL LESSON on how to overcome financial crisis.
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